Connor Franta, popular Youtube Vlogger who has a audience of over 4.1million subscribers on his main channel, has recently released his own line of coffee called ‘Common Culture Coffee which will be sold through the LA Coffee club. The speciality blend is described to have a “a light to medium roast with notes of fig & honey and a balanced taste for any palate.”
Common Culture coffee is a speciality coffee sourced from Guatemala and is roasted locally in order to support local roasters. LA Coffee Club have maintained strong relationships with farmers in the region which allows them to build the local community in Guatemala. Common Culture Coffee is part also part of Connor’s continuous charitable efforts for the Thirst Project. For each bag of Common Culture Coffee sold $1 will be donated to The Thirst Project. if you haven’t heard of the thirst project, they help bring clean safe drinking water to communities in Africa and in 2014 Connor raised over $230,000 for the charity to build a well in Swaziland.
Check out Franta’s Announcement Video
“Coffee has always been a significant part of my life,” says Franta. “For me, it’s a chance to start my day and gather my thoughts – it’s fuel for my creative process. I wanted to share my love of coffee with a wider audience and also continue to raise money for The Thirst Project through Common Culture Coffee.”
If you’re looking to try some Common Culture Coffee, you need to act fast! The project is trialling for 48 hours only.Check it out here.
If you’re at Playlist Live this weekend there will be a Common Culture Coffee Booth serving the speciality coffee and you can try it for yourself. Even if you’re not a coffee drinker, give it a try this special blend could convert you!